Welcome to RAW
Rashad McCants is transitioning from being seen merely as a former NBA player with opinions to establishing himself as an essential voice in basketball discourse. His RAW column is poised to be required reading in sports journalism, uniquely blending real NBA experience with disciplined writing skills.
Discover the Magic of Rashad
The strategic creation of the column not only fosters credibility but also develops an audience, positioning Rashad McCants as a sought-after talent in the world of basketball and sports journalism. Whether through podcast appearances or participation in NBA documentaries, his narrative will evolve from being an athlete guest to a recognized writer and analyst, offering authentic game insights.
Every column serves as a valuable piece of content that contributes to the RAW brand's long-term value. Opportunities for book deals, speaking engagements, and educational programs for athletes transitioning into media are certainly on the horizon. Rashad is building a reservoir of perspectives that are set to appreciate in value over time.
Rashad's position draws from a rich tapestry of professional influences, including Wilbon's cultural sophistication, Skip's provocative precision, Stephen A's theatrical conviction, Simmons' pop culture weaving, and Whitlock's willingness to stand alone. He claims a unique niche as the first athlete with insider experience and a writer's articulation in the realm of basketball journalism at this level.
83 points of effort. $28 million of silence.
By Rashad McCants | RAW — RawRashad.com
On March 10, according to official NBA records, Bam Adebayo scored 83 points against the Washington Wizards in a 150-129 Miami Heat victory. It was the second-highest single-game total in NBA history, behind only Wilt Chamberlain’s 100 in 1962, and it moved Adebayo past Kobe Bryant’s 81, a record that had stood for twenty years.
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